{"id":54239,"date":"2021-07-12T15:50:00","date_gmt":"2021-07-12T19:50:00","guid":{"rendered":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/?page_id=54239"},"modified":"2023-08-26T14:03:47","modified_gmt":"2023-08-26T18:03:47","slug":"marketing-communications","status":"publish","type":"page","link":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/","title":{"rendered":"Marketing &#038; Communications"},"content":{"rendered":"<p>The BU Wheelock Marketing &amp; Communications Office offers many resources and services for the entire BU Wheelock community. Please browse the tabs below for some of our frequently requested information and services.<\/p>\n<h3><strong>All requests and questions, please use our Marketing &amp; Communications Contact form.<\/strong><\/h3>\n<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/marketing-communications-contact-form\/\" class=\"button\">Marketing &amp; Communications Contact form <\/a>\n<h3>New Faculty and Staff<\/h3>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Resources for New Faculty and Staff<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">If you are a new member of the BU Wheelock community, or you are onboarding a new member of your program\/department\/team, check out the <a href=\"https:\/\/docs.google.com\/document\/d\/1GJXyMcQseuYJxrai1iKVMuRhTzYuxq2E\/edit?usp=sharing&amp;ouid=111137162531109065504&amp;rtpof=true&amp;sd=true\">Marcom Guide for New Members of the BU Wheelock Community<\/a>.<\/div>\n<\/div>\n\n<h3>Editorial Style &amp; Brand<\/h3>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">BU Wheelock Editorial Style<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">BU Wheelock maintains the <a href=\"https:\/\/docs.google.com\/document\/d\/1LwhK3NOH4BfCz-WgC3ymTdPC7-SszvT2_pYwebgdnF0\/edit?usp=sharing\">BU Wheelock Editorial Style Guide<\/a>. Please follow these guidelines to help make our materials clear and consistent.<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">BU Wheelock Branding Tips<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">This short tipsheet will help you with the frequently asked questions related to BU Wheelock and BU brand guidelines. Check out <a href=\"\/wheelock\/files\/2022\/09\/10-Branding-Tips-for-BU-Wheelock.pdf\">Top 10 Tips for BU Wheelock Branding<\/a>.<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">BU Editorial &amp; Brand Guidelines<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nBoston University has two comprehensive resources: the <a href=\"https:\/\/www.bu.edu\/brand\/guidelines\/editorial-style\/\">Boston University Editorial Style Guide<\/a> and the <a href=\"https:\/\/www.bu.edu\/brand\/\">BU Brand Guidelines<\/a>. Please refer to these when generating materials, website, or social media.<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Reference Sources<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">BU Wheelock follows the <a href=\"https:\/\/www.chicagomanualofstyle.org\/home.html\"><i>Chicago Manual of Style<\/i><\/a> and <a href=\"http:\/\/www.merriam-webster.com\/\"><i>Merriam-Webster\u2019s Collegiate Dictionary<\/i><\/a>.<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Inclusive Language<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">For information regarding inclusive language, refer to Boston University&#8217;s <a href=\"https:\/\/www.bu.edu\/brand\/guidelines\/editorial-style\/inclusive-language\/\">guidelines<\/a> and <a href=\"https:\/\/www.bu.edu\/diversity\/resources\/living-language-guide\/\">Living Language Guide<\/a>.<\/div>\n<\/div>\n\n<h3>Follow us on social media<\/h3>\n<ul>\n<li><span data-contrast=\"auto\">Facebook:\u00a0<\/span><a href=\"http:\/\/www.facebook.com\/BUWheelock\"><span data-contrast=\"none\">www.facebook.com\/BUWheelock<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">X (Twitter): <\/span><a href=\"http:\/\/www.twitter.com\/BUWheelock\"><span data-contrast=\"none\">www.twitter.com\/BUWheelock<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">LinkedIn:\u00a0<\/span><a href=\"http:\/\/www.linkedin.com\/school\/boston-university-wheelock\/\"><span data-contrast=\"none\">www.linkedin.com\/school\/boston-university-wheelock\/<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Instagram:\u00a0<\/span><a href=\"http:\/\/www.instagram.com\/buwheelock\/\"><span data-contrast=\"none\">www.instagram.com\/buwheelock\/<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">TikTok:\u00a0<\/span><a href=\"http:\/\/www.tiktok.com\/@BUWheelock\"><span data-contrast=\"none\">www.tiktok.com\/BUWheelock<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">YouTube:\u00a0<\/span><a href=\"http:\/\/www.youtube.com\/wheelockcollegebostonuniversity\"><span data-contrast=\"none\">www.youtube.com\/wheelockcollegebostonuniversity<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<h3><strong>BU Wheelock Boilerplate Language <\/strong><\/h3>\n<p><strong>About BU Wheelock<br \/>\n<\/strong>Boston University Wheelock College of Education &amp; Human Development is a top-ranked college that focuses on cross-disciplinary research, experiential learning, and community engagement. We seek to empower our students, faculty, and staff to reshape the systems that impact learning and human development, more firmly centering them in justice, diversity, and belonging.<\/p>\n<h3>News &amp; Information<\/h3>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Share news for website or social media<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">Members of the BU Wheelock community are welcome to submit story ideas about our faculty, staff, students, and alumni. This information may be used for our website, social media, or other channels. We are especially interested in stories about new research, research results, publications, awards, events, and appointments.<\/p>\n<p>Please submit news with as much notice as possible so that we can properly schedule any promotion. If we are writing a story, it can take up between 2-4 weeks.<\/p>\n<p>This information may be also shared with other BU outlets, including <em>BU Today<\/em>, <em>Bostonia<\/em>, or the <em>Brink<\/em>.<\/p>\n<p>Reach out to us using the <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/marketing-communications-contact-form\/\">Marcom Contact form<\/a>.<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Promote a new course or program<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">Marketing and recruitment for BU Wheelock academic programs is shared between BU Admissions, BU Wheelock Graduate Admissions, and BU Wheelock Marcom.<\/p>\n<p>Our office manages marketing and advertising efforts for new courses and programs. Once your new course or program is approved and added to the BU Bulletin, we can help you promote it to the wider BU community and beyond. We can add information to the BU Wheelock website and promote through our social media channels.<\/p>\n<p><a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/marketing-communications-contact-form\/\">Marcom Contact form<\/a><\/p>\n<p><\/div>\n<\/div>\n\n<h3>Website<\/h3>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Update or add a profile<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">The Marcom office builds and updates website profile pages for all faculty, staff, and doctoral students at BU Wheelock. All bios may be edited for the following reasons: typographical and editorial errors; length; and consistency with the style for the new website. We will contact you with any questions or if significant editorial changes are needed.<\/p>\n<h3>For NEW profiles<\/h3>\n<p>If you\u2019re a new member of our community, please take a moment and send us your details via one of the following forms.<\/p>\n<p><a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSdf4n1HCbPgD82vcNCl0fnyoKHlbB1xOgzUsWM5wm4I23KgDA\/viewform?usp=share_link\">New Website Profile Submission form<\/a><\/p>\n<h3>For EXISTING profiles<\/h3>\n<p>If you need to submit changes to an existing profile, follow these steps:<\/p>\n<ul>\n<li>Copy and paste your existing profile into a Word document<\/li>\n<li>Using tracked changes, make any changes<\/li>\n<li>Submit your changes using the <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/marketing-communications-contact-form\/\">Marcom Contact form<\/a><\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Update a webpage or report a correction<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">We rely on the entire BU Wheelock community to help us keep the website up to date and useful for our readers. So if you spot a typo or if your page needs an update, please let us know.<\/p>\n<p>The amount of time an update will take will vary depending on the complexity or the amount of content. In general, please allow the following:<\/p>\n<ul>\n<li>For simple updates to existing content: up to 5 business days<\/li>\n<li>For more complex updates, including overhauling a page or section: up to 2 weeks<\/li>\n<li>To create a new webpage or add a section: 4-6 weeks<\/li>\n<li>Once we\u2019ve taken a look at your request, we may set up a meeting with you before setting the timeline.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/marketing-communications-contact-form\/\">Marcom Contact form<\/a><br \/>\n<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Request a website<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">If you need to develop a website for a program or center, BU Wheelock Marcom can provide you with the names of freelancers who can help with this. You can also reach out to <a href=\"https:\/\/www.bu.edu\/marcom\/interactive\/\">BU Marketing &amp; Communications<\/a> for resources.<\/p>\n<p>Please note: While we are happy to meet to help you explore your options, BU Wheelock Marcom does not develop, maintain, or update websites created by centers, faculty, or staff.<br \/>\n<\/div>\n<\/div>\n\n<h3>Media &amp; Thought Leadership<\/h3>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Respond to the media<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">If you&#8217;ve been contacted by the media, please let us know. We&#8217;re here to provide guidance and tips if you have any questions. We also appreciate knowing so we can keep an eye out for the final piece.<\/p>\n<p><a href=\"https:\/\/www.bu.edu\/prsocial\/\">BU Public Relations<\/a> offers resources for faculty members communicating with the media: <a href=\"https:\/\/www.bu.edu\/prsocial\/best-practices\/public-relations\/10-tips-on-speaking-with-the-media%e2%80%8b%e2%80%8b\/\">Tips for Speaking with the Media<\/a>.<\/p>\n<p>Once the media mention is live, use the <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/marketing-communications-contact-form\/\">Marcom Contact form<\/a> to let us know. We will promote on social media and add to the newsroom on the website. If you share it on social media, please tag us.<\/p>\n<p>If you&#8217;d like to be listed on <a href=\"https:\/\/www.bu.edu\/prsocial\/for-the-press\/bu-experts\/\">BU Experts<\/a>, the external directory maintained by BU Public Relations, <a href=\"https:\/\/forms.office.com\/pages\/responsepage.aspx?id=zDJ91SHBj0iwe9_nBWgMcUDInTwEHghDkZ2yyBu9RDtURVkyUko1Q1NCRlNMRTNCQlcxMjJISlJZMy4u&amp;amp;sid=2de227ec-8da8-4e18-90e7-c585a76d054f\">submit a new profile<\/a> or email <a href=\"mailto:pr@bu.edu\">pr@bu.edu<\/a> to update an existing profile.<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Write a blog post or an opinion piece<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">Writing point-of-view or opinion pieces is a great way to share your thought leadership and expertise on topics you are interested in. There are several outlets for these types of piece:<\/p>\n<ul>\n<li>BU Wheelock has a <a href=\"http:\/\/bu.edu\/wheelock\/tag\/wheelockblog\">blog<\/a>. If you are interested in writing content for the blog, contact us.<\/li>\n<li><a href=\"http:\/\/www.bu.edu\/today\/articles\/category\/voices-opinion\/\">POV<\/a> is a feature for BU Today.<\/li>\n<li><a href=\"https:\/\/theconversation.com\/us\">The Conversation<\/a> is a nonprofit, independent news outlet that reaches millions of readers. BU is a university sponsor.<\/li>\n<li>You can also publish point-of-view pieces as articles on <a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/47538\/publish-articles-on-linkedin?lang=en&amp;gt\">LinkedIn<\/a>.<\/li>\n<\/ul>\n<p>If you are interested in writing an op-ed or letter to the editor, check out the <a href=\"http:\/\/Write a blog post or an opinion piece\">BU Marcom guidelines<\/a>. If you place an op-ed or letter to the editor, please let us know. We can promote it through BU Wheelock\u2019s social media channels.<\/p>\n<p><a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/marketing-communications-contact-form\/\">Marcom Contact form<\/a><\/p>\n<p><\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Submit a profile to 'BU Experts'<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">BU Experts is an externally facing directory maintained by BU Public Relations. Submit your profile to BU Experts using <a href=\"https:\/\/forms.office.com\/pages\/responsepage.aspx?id=zDJ91SHBj0iwe9_nBWgMcUDInTwEHghDkZ2yyBu9RDtURVkyUko1Q1NCRlNMRTNCQlcxMjJISlJZMy4u&amp;sid=2de227ec-8da8-4e18-90e7-c585a76d054f\">this form<\/a>. To update an existing profile, email <a href=\"mailto:pr@bu.edu\">pr@bu.edu<\/a>.<\/div>\n<\/div>\n\n<h3>Design &amp; Photography<\/h3>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Graphic design<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">BU Wheelock Marcom provides graphic design for the college\u2019s general digital and print communications. If your center, department, or program needs support for graphic design or a website, contact us and we can provide you with a referral to a freelancer. Please be in touch as early as possible in your process to discuss the timeline for any projects.<\/p>\n<p>Use the <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/marketing-communications-contact-form\/\">Marcom Contact form<\/a> to submit your request or inquiry.<\/p>\n<p>For more information about Boston University branding, logos, and design, visit <a href=\"https:\/\/www.bu.edu\/brand\/\">BU Marketing &amp; Communications<\/a>.<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Request photography or video<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">If you need a new professional head shot, contact us to help arrange this.<\/p>\n<p>If you want to arrange photography or videography for your program or event, we can put you in touch with a professional.<\/p>\n<p>Use the <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/marketing-communications-contact-form\/\">Marcom Contact form<\/a> to submit a request.<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Email templates<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><br \/>\nDepending on the kind of email you want to send, there are several options for templates:<\/p>\n<ul>\n<li>Use one of the <a href=\"https:\/\/www.bu.edu\/brand\/asset-library\/templates\/\">BU email templates<\/a> provided by BU marketing &amp; communications. Paste the template into the email and edit directly in your email.<\/li>\n<li>Use BU\u2019s <a href=\"https:\/\/www.bu.edu\/html-email\/manage\/\">Email Maker<\/a>.<\/li>\n<li>To send a broadcast email, use the <a href=\"https:\/\/www.bu.edu\/tech\/services\/cccs\/email\/broadcast\/formatting\/\">Broadcast Email Formatting<\/a> provided by BU TechWeb.<\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Flyer templates<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/p>\n<ul>\n<li><a href=\"\/wheelock\/files\/2021\/07\/Flier_Photo_Center.docx\">Flyer template (with photo)<\/a><\/li>\n<li><a href=\"\/wheelock\/files\/2021\/07\/Flier_NoPhoto_Center.docx\">Flyer template (without photo)<\/a><\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Logos<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><a href=\"https:\/\/www.bu.edu\/brand\/asset-library\/logos\/\">Download BU Logos<\/a><br \/>\n<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/files\/2018\/07\/Logos.zip\">Download BU Wheelock Logo Files (JPG &amp; PNG)<\/a><\/p>\n<p>Download departmental logos:<br \/>\n<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/files\/2019\/11\/Wheelock_CnslPsyAppHmnDev_Logos.zip\">Counseling Psychology &amp; Applied Human Development<\/a><br \/>\n<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/files\/2019\/11\/Wheelock_EdLeadersPlcyStd_Logos.zip\">Educational Leadership &amp; Policy Studies<\/a><br \/>\n<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/files\/2019\/11\/Wheelock_LanguageLiteracyEd_Logos.zip\">Language &amp; Literacy<\/a><br \/>\n<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/files\/2019\/11\/Wheelock_TeachLearn_Logos.zip\">Teaching &amp; Learning<\/a><\/p>\n<p>Do you need a logo for your center\/lab\/institute? <a href=\"\u201dhttps:\/\/www.bu.edu\/brand\/downloads-faqs\/request-a-logo\/\u201d\">Request one from BU MarCom using this form<\/a>.<\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Letterhead<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">Letterhead<\/p>\n<ul>\n<li>Wheelock Letterhead: <a href=\"\/wheelock\/files\/2018\/07\/Wheelock_LETTERHEAD_Generic.docx\">Generic<\/a><\/li>\n<li>Wheelock Letterhead: <a href=\"\/wheelock\/files\/2018\/07\/Wheelock_LETTERHEAD_Custom.docx\">Editable<\/a><\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">PowerPoint templates<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/p>\n<ul>\n<li>Wheelock-branded PowerPoint Template: <a href=\"\/wheelock\/files\/2018\/07\/Wheelock-Powerpoint-Template.pptx\">Option 1, Widescreen format<\/a><\/li>\n<li>Wheelock-branded PowerPoint Template: <a href=\"\/wheelock\/files\/2018\/07\/Wheelock-Powerpoint-Template-4-3.pptx\">Option 1, 4:3 format<\/a><\/li>\n<li>Wheelock-branded PowerPoint Template: <a href=\"\/wheelock\/files\/2018\/07\/Wheelock-Powerpoint-Template-Alt.pptx\">Option 2, Widescreen format<\/a><\/li>\n<li>Wheelock-branded PowerPoint Template: <a href=\"\/wheelock\/files\/2018\/07\/Wheelock-Powerpoint-Template-Alt-4-3.pptx\">Option 2, 4:3 format<\/a><\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Zoom backgrounds<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><\/p>\n<ul>\n<li><a href=\"\/wheelock\/files\/2022\/02\/Zoom_BG_white_3-1.jpg\">Zoom Background (white)<\/a><\/li>\n<li><a href=\"\/wheelock\/files\/2022\/02\/Zoom_BG_gray-1.jpg\">Zoom Background (gray)<\/a><\/li>\n<li><a href=\"\/wheelock\/files\/2022\/02\/Zoom_BG_boston_Color2-1.jpg\">Zoom Background (Boston skyline color)<\/a><\/li>\n<li><a href=\"\/wheelock\/files\/2022\/02\/Zoom_BG_boston_grayscale-1.jpg\">Zoom Background (Boston skyline B&amp;W)<\/a><\/li>\n<li><a href=\"\/wheelock\/files\/2022\/02\/Zoom_BG_BU_Color4-1.jpg\">Zoom Background (Boston skyline B&amp;W)<\/a><\/li>\n<li><a href=\"\/wheelock\/files\/2022\/02\/Zoom_BG_boston_grayscale-1.jpg\">Zoom Background (BU skyline color)<\/a><\/li>\n<li><a href=\"\/wheelock\/files\/2022\/02\/Zoom_BG_BU_grayscale-1.jpg\">Zoom Background (BU skyline B&amp;W)<\/a><\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n\n<h3>Events<\/h3>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Plan or promote an event<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">Planning for BU Wheelock events is handled by BU Wheelock Event Planning, which can help you with adding your event to the BU Wheelock calendar, setting up registration, and getting other event-related information. More information is also available on <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/event-planning-at-bu-wheelock\/\">Event Planning at BU Wheelock<\/a>.<\/p>\n<p>Marcom can help with promoting your event or your participation in an event:<\/p>\n<ul>\n<li>Make sure your event is listed on the <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/news-stories-events\/calendar\/\">BU Wheelock calendar<\/a>. For guidance on writing effective event descriptions, check out <a href=\"\/wheelock\/files\/2023\/04\/10-Tips-for-Writing-Great-Event-Descriptions.pdf\">10 Tips for Writing Great Event Descriptions<\/a>.<\/li>\n<li>Use the <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/marketing-communications-contact-form\/\">Marcom Contact form<\/a> to let us know in advance about an event or your participation in an event. Allow as much time as possible so that we can schedule promotion though BU Wheelock&#8217;s social media channels.<\/li>\n<li>Check out our <a href=\"\/wheelock\/files\/2021\/10\/BU-Wheelock-Events-Social-Media-Toolkit.pdf\">BU Wheelock Events Social Media Toolkit<\/a> for information and tips on using social media to promote your event<\/li>\n<li>Use one of these templates if you need to create a flyer: <a href=\"http:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/files\/2021\/07\/Flier_NoPhoto_Center.docx\">Flyer with photo<\/a>, <a href=\"http:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/files\/2021\/07\/Flier_Photo_Center.docx\">flyer without photo<\/a><\/li>\n<\/ul>\n<p><\/div>\n<\/div>\n\n<h3>Business<\/h3>\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Create my email signature<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\"><em>Please note: BU IS&amp;T asks that we refrain from using any photos and graphics in our email signatures. This means no BU logos or social media icons. All email signatures should be text only.<br \/>\n<\/em><\/p>\n<h4>Minimalist:<\/h4>\n<p style=\"padding-left: 30px;\"><strong>Firstname Lastname <\/strong><em>(pronoun\/pronoun)<\/em><br \/>\n<em>Full Title<\/em><br \/>\nBoston University Wheelock College of Education<br \/>\n&amp; Human Development<br \/>\n617-353-PHONE<\/p>\n<p style=\"padding-left: 30px;\"><em>BU Wheelock: Human Potential Transformed<\/em><br \/>\n<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/admissions-financial-aid\/request-more-information\/\"><strong>Request more information about our programs <\/strong><\/a><\/p>\n<h4>With Web Links:<\/h4>\n<p style=\"padding-left: 30px;\"><strong>Firstname Lastname <\/strong><em>(pronoun\/pronoun)<\/em><br \/>\n<em>Full Title<\/em><br \/>\nBoston University Wheelock College of Education<br \/>\n&amp; Human Development<br \/>\nemail@bu.edu | <a href=\"http:\/\/id-kayla.cms-devl.bu.edu\/wheelock\">bu.edu\/wheelock<\/a><br \/>\n617-353-PHONE<\/p>\n<p style=\"padding-left: 30px;\"><em>BU Wheelock: Human Potential Transformed<\/em><br \/>\nFollow Us: <a href=\"https:\/\/www.facebook.com\/BUWheelock\">Facebook<\/a> | <a href=\"https:\/\/twitter.com\/BUWheelock\">Twitter<\/a> | <a href=\"https:\/\/www.linkedin.com\/school\/boston-university-wheelock\/\">LinkedIn<\/a><br \/>\n<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/admissions-financial-aid\/request-more-information\/\"><strong>Request more information about our programs <\/strong><\/a><\/p>\n<h4>With Web Links + Address:<\/h4>\n<p style=\"padding-left: 40px;\"><strong>Firstname Lastname <\/strong><em>(pronoun\/pronoun)<\/em><br \/>\n<em>Full Title<\/em><br \/>\nBoston University Wheelock College of Education<br \/>\n&amp; Human Development<br \/>\nTwo Silber Way<br \/>\nBoston, MA 02215<br \/>\nemail@bu.edu | <a href=\"http:\/\/id-kayla.cms-devl.bu.edu\/wheelock\">bu.edu\/wheelock<\/a><br \/>\n617-353-PHONE<\/p>\n<p style=\"padding-left: 40px;\"><em>BU Wheelock: Human Potential Transformed<\/em><br \/>\nFollow Us: <a href=\"https:\/\/www.facebook.com\/BUWheelock\">Facebook<\/a> | <a href=\"https:\/\/twitter.com\/BUWheelock\">Twitter<\/a> | <a href=\"https:\/\/www.linkedin.com\/school\/boston-university-wheelock\/\">LinkedIn<\/a><br \/>\n<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/admissions-financial-aid\/request-more-information\/\"><strong>Request more information about our programs <\/strong><\/a><\/p>\n<p><\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Purchase swag<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">BU Wheelock-branded promotional swag is available for use to all faculty and staff, as well as programs, departments, centers, and other entities at BU Wheelock. This swag program is the only way to obtain approved BU Wheelock swag. Request <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/resources\/faculty-staff\/marketing-communications\/swag\/\">authorized BU Wheelock swag<\/a>. <\/div>\n<\/div>\n\n<div class=\"bu_collapsible_container \" aria-live=\"polite\" data-customize-animation=\"false\"><h3 class=\"bu_collapsible\" aria-expanded=\"false\"tabindex=\"0\" role=\"button\">Order business cards<\/h3><div class=\"bu_collapsible_section\" style=\"display: none;\">To order business cards, contact your department&#8217;s administrative coordinator. <a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/z-old-website-structure\/faculty-staff\/operations\/business-cards\/\">More information<\/a>.<\/div>\n<\/div>\n\n<h5>BU Wheelock Marketing &amp; Communications<\/h5>\n<p>To reach a member of the Marketing &amp; Communications team, please submit a <a href=\"http:\/\/&lt;a href=\u201dhttps:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/marketing-communications-contact-form\/\u201d&gt;Marcom Contact Form&lt;\/a&gt;.\">Marcom Contact form<\/a>.<\/p>\n\n\t<ul class=\"profile-listing profile-format-basic\">\n\t\t\t\t\t\n<li class=\"profile-item profile-item-basic has-title post-60529 profile type-profile status-publish hentry sed-affiliation-staff\">\n\t<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/profile\/finn-gardiner\/\" class=\"profile-link profile-link-basic\">\n\t\t\t\t\t<figure class=\"profile-photo profile-photo-basic\"><img width=\"150\" height=\"150\" src=\"\/wheelock\/files\/2022\/09\/IMG_3540-scaled-300x300.jpeg\" alt=\"Photo of a Black man in glasses and a blue button-down Oxford shirt.\" \/><\/figure>\t\t\t\t<h6 class=\"profile-name profile-name-basic\">Finn Gardiner<\/h6>\n\t\t<p class=\"profile-title profile-title-basic\">Digital Communications Specialist<\/p>\t<\/a>\n\n\t\n<\/li>\n\t\t\t\t\t\n<li class=\"profile-item profile-item-basic has-title post-58011 profile type-profile status-publish hentry sed-affiliation-staff\">\n\t<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/profile\/christina-mcdonnell\/\" class=\"profile-link profile-link-basic\">\n\t\t\t\t\t<figure class=\"profile-photo profile-photo-basic\"><img width=\"150\" height=\"150\" src=\"\/wheelock\/files\/2022\/04\/Christina-McDonnell_17_Square-scaled-300x300.jpg\" alt=\"Photo of Christina McDonnell\" \/><\/figure>\t\t\t\t<h6 class=\"profile-name profile-name-basic\">Christina McDonnell<\/h6>\n\t\t<p class=\"profile-title profile-title-basic\">Digital Marketing Specialist<\/p>\t<\/a>\n\n\t\n<\/li>\n\t\t\t\t\t\n<li class=\"profile-item profile-item-basic has-title post-51352 profile type-profile status-publish hentry sed-affiliation-staff\">\n\t<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/profile\/sofia-romero\/\" class=\"profile-link profile-link-basic\">\n\t\t\t\t\t<figure class=\"profile-photo profile-photo-basic\"><img width=\"150\" height=\"150\" src=\"\/wheelock\/files\/2022\/11\/Sofia-Romero_19_Square-scaled-300x300.jpg\" alt=\"Photo of Sofia Romero\" \/><\/figure>\t\t\t\t<h6 class=\"profile-name profile-name-basic\">Sofia Romero<\/h6>\n\t\t<p class=\"profile-title profile-title-basic\">Director, Marketing &#038; Communications<\/p>\t<\/a>\n\n\t\n<\/li>\n\t\t\t<\/ul>\n\t\n<p>&nbsp;<\/p>\n<h5>BU Wheelock Event Planning<\/h5>\n\n\t<ul class=\"profile-listing profile-format-basic\">\n\t\t\t\t\t\n<li class=\"profile-item profile-item-basic has-title post-23092 profile type-profile status-publish hentry sed-affiliation-staff\">\n\t<a href=\"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/profile\/maryellen-madaio\/\" class=\"profile-link profile-link-basic\">\n\t\t\t\t\t<figure class=\"profile-photo profile-photo-basic\"><img width=\"150\" height=\"150\" src=\"\/wheelock\/files\/2016\/08\/Maryellen-Madaio_05_-300x300.jpg\" alt=\"Maryellen Madaio\" \/><\/figure>\t\t\t\t<h6 class=\"profile-name profile-name-basic\">Maryellen Madaio<\/h6>\n\t\t<p class=\"profile-title profile-title-basic\">Associate Director, Events &#038; Alumni Engagement<\/p>\t<\/a>\n\n\t\n<\/li>\n\t\t\t<\/ul>\n\t\n","protected":false},"excerpt":{"rendered":"<p>The BU Wheelock Marketing &amp; Communications Office offers many resources and services for the entire BU Wheelock community. Please browse the tabs below for some of our frequently requested information and services. All requests and questions, please use our Marketing &amp; Communications Contact form. New Faculty and Staff Editorial Style &amp; Brand Follow us on [&hellip;]<\/p>\n","protected":false},"author":6045,"featured_media":0,"parent":65568,"menu_order":7,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"bu-publication":[],"_links":{"self":[{"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/pages\/54239"}],"collection":[{"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/users\/6045"}],"replies":[{"embeddable":true,"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/comments?post=54239"}],"version-history":[{"count":52,"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/pages\/54239\/revisions"}],"predecessor-version":[{"id":72110,"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/pages\/54239\/revisions\/72110"}],"up":[{"embeddable":true,"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/pages\/65568"}],"wp:attachment":[{"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/media?parent=54239"}],"wp:term":[{"taxonomy":"bu-publication","embeddable":true,"href":"https:\/\/id-kayla.cms-devl.bu.edu\/wheelock\/wp-json\/wp\/v2\/bu-publication?post=54239"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}